From data to outcome: How Product Engagement Score can move the needle for your business
SPEAKERS
- Geoff Lewis, VP, Data Analytics at Pendo
- Olivia MacDougal, Product Manager at Pendo
Check out the presentation slides here!
Comment below if you attended the session or have any follow up questions.
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Comments
Hey folks, in addition to the presentation slides, check out our video recording of the session and post your questions here on the thread:
https://www.pendo.io/pendo-blog/how-product-engagement-score-can-move-the-needle-for-your-business/
What are some of the metrics to track in early stages when you have a couple of early adopter customers only and then how and what metrics to move to as you gain momentum and scale?
Hi Soumya Sharma! Thanks for the question. There's tons of great metrics to track in the early stages and I often find that those actually carry on into the future once you have gained that momentum and scale. Another way to put it, the metrics often remain, but the targets/goals for those metrics change.
Some of my favorites are time to first use for a new feature, adoption of a feature measured as the % of active visitors/accounts using that feature, stickiness of a feature, and NPS overall or sentiment of a specific feature/product area.
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