Journey-level reporting tracks user engagement with messages and ties it to desired product behaviors. Use the results to monitor performance and make informed decisions to boost user engagement.
To monitor the journey results:
- Go to Orchestrate > Journeys.
- (Optional) Use the apps dropdown menu to filter the list to show journeys for the selected app.
- Select a journey from the Journeys list.
- In the Journeys page, select the Metrics tab.
- (Optional) Use the time period dropdown menu to filter the metrics for a specific period.
Top stats
Top stats provides the following information:
- Entered journey. Number of visitors who started the journey.
- Engaged with journey. Percentage of those eligible visitors who viewed any of the journey guides.
- Achieved goal after engaging with journey. Percentage of eligible visitors who achieved the journey goal after viewing any of the guides.
Journey breakdown
The Journey breakdown table breaks down the information for each message in the journey. It shows the message type, the number of visitors who opened the message, the number of visitors who interacted with the message, and how many achieved the journey goal.
Select an individual message to see more detailed information about it. For information about the guides, see View guide metrics. For information about the emails, see View email metrics.
Filter visitors
For active or completed journeys, you can view which visitors achieved the journey goal and which visitors didn't. In the Filter visitors by table, use the dropdown menu to filter the table as required.
You can download a CSV file of the visitor list according to the selected filter. Select Download CSV to download the file.