Use Calendly to increase appointment rates

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If your role requires you to engage with your customers more, you can use Calendly, together with Pendo, to help joint customers use the power of in-app messaging to increase the likelihood of a customer booking an appointment. 

The benefits of this are:

  • Increase appointment booking rates
  • Use behavioral data to better target appointment messaging

Note: This feature is for the guides in your web app only. It is not relevant for guides in your mobile app.

Warning: The code provided in this article falls under the following disclaimer: Generic Tools, Libraries and Snippets created for use by the Pendo Services organization to deliver on contracted work. There are no guarantees these snippets function in all versions of the Pendo Agent or application. They are provided without warranty or SLA. We also highly suggest that you perform the required tests in order to verify that this code is suitable for your environment. While we are happy to assist with custom code suggestions and solutions, you do bear the responsibility of ensuring compatibility through your QA process.


  • Pendo account with Guidance
  • Active Calendly account

Add a scheduled appointment to a guide

  1. Log into your Calendly account and create a new Event Type or find an existing event.
  2. Select Share on the event you want to embed in your guide.

  3. Navigate to Add to Website, select Embed inline, and then select Continue.

  4. Adjust the booking page settings and select Copy Code.

  5. Log in to Pendo and create a guide.  You might want to create a multi-step guide with step one explaining the purpose of scheduling a conversation, and the second step presenting the Calendly calendar.
    Calendly example.png

  6. Add a Code Block by pasting the snippet you copied from Calendly into the HTML tab, then save the guide and publish it.
    calendly code.png

  7. Preview your guide to try it out.

Calendly guide embed example

Step one of the guide

Example step 1.png

Step two of the guide

Example step 2.png

That’s it! Create as many Calendly-powered guides as you need to effectively increase your appointment bookings.


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