Ideas sit at the intersection between problem spaces identified from customer feedback and roadmap items that you prioritize and build. You can organize disparate feedback by ideas and then prioritize these when you promote them to your roadmap. You can also add workarounds to ideas that you aren't building in the near future (if at all), and create segments from voters on your ideas to target guides based on their input.
These actions are available from within each individual idea in the Ideas list of the Validate page, which you can find by going to Listen > Validate ideas. Specifically, the actions you can take on a specific idea are:
- Promote the idea to a feature on a roadmap.
- Link feedback to an idea, thereby adding a vote to the idea.
- Add a workaround to an idea.
- Create a segment based on idea voters.
- Link ideas to Jira issues.
Promote to feature on a roadmap
You can promote an idea to one or more roadmaps to communicate the sequence of priorities for a given product area, helping to keep stakeholders informed as ideas gain traction and move into development. This involves the following actions:
- Promote an idea to a feature in the backlog for an existing roadmap in Listen. You can do this if you either created the roadmap or have Editor access to the roadmap.
- Drag-and-drop promoted ideas from the backlog into your roadmap as individual features or nest them with other roadmap items under an initiative in your roadmap.
For instructions on how to promote ideas to features in a roadmap's backlog, see Add, promote, and remove ideas in your roadmaps. This article also describes how to add ideas directly to your roadmaps, without first promoting them to features in your backlog. This is useful if you want to communicate internally about the ideas that you're exploring but haven't yet committed to building.
Link feedback
You can link several feedback items to an idea. If you’re using Listen AI features, we also suggest feedback items to link to.
Linking feedback items to an idea helps to provide structure for your feedback items (your problem spaces) and evidence for your ideas (your solution spaces). By linking feedback to ideas, you can maintain and group the customer verbatim to understand your visitor needs while also translating this evidence into ideas for solving the problem space with specified solutions.
For information about feedback in Listen, see Manage feedback in Listen. For instructions on how to link feedback items to ideas, see Link feedback items to ideas.
Add workaround
Not every idea is built immediately. Often, suggestions and requests don’t make it onto the roadmap at all, whether because they’re in low demand, are low value, or only solve edge cases. Sometimes, the problem will be solved with a different idea already on the roadmap.
Listen offers Workarounds for when you can provide either a temporary workaround while you work on a more permanent solution or an alternative route a user can take to achieve their goals. Pendo users are emailed when a workaround is added to an idea they're subscribed to.
Several feedback items in Listen can be linked to an idea, which means that when you add a workaround to an idea, you're communicating a solution to all associated Listen feedback items at the same time.
For instructions, see Add workarounds to an idea.
Create a segment
Creating segments from idea voters in Validate allows you to target guides at specific visitors with in-app messaging. For example, you might want to provide product updates for an idea that voters are interested in or ask these voters to engage in follow-up research.
You can also use segments created from visitor votes in Pendo's analytics and reporting features. Creating segments from visitors that voted on an idea in Validate allows you to monitor feature adoption by tracking whether those who voted on an idea then used the resulting feature.
As well as creating segments from visitors that voted on an idea, you can create segments from visitors that didn't vote on ideas. This allows you to encourage engagement with guides targeted only at these visitors.
For instructions, see Create segments from idea voters.
Link ideas to Jira issues
You can link Jira issues to ideas in Listen. This allows you to:
- View and open linked ideas from a ticket in Jira.
- View and open linked Jira tickets from an idea in Listen.
For more information and instructions, see Create a Jira issue for an idea in Link Jira issues to ideas. You must first Set up the Jira integration with Pendo Listen.